Designing GTM Operating Systems That Scale.
I help leadership teams turn growth strategy into predictable, executable revenue systems by aligning data, process, and ownership across GTM teams.
Revenue Engines That Drive Growth
I partner with revenue leaders and advanced operators to design GTM systems that hold up as companies scale. The focus is not tooling for its own sake, but building a reliable operating backbone teams can actually run.
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Design clear ownership, handoffs, and decision rules across marketing, sales, and customer teams so execution holds up as volume and complexity increase.
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Establish a trusted source of truth across the GTM stack with consistent definitions, lifecycle logic, and reporting leaders can rely on for forecasting and decision-making.
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Design systems teams can confidently run themselves, reducing long-term dependency and enabling faster, more predictable execution over time.